No case studies are published yet.
When we publish one, each case study will explain the starting question, the video we created, where it appeared, and what the available data can tell us.
A result needs context
A conversion rate means more when you can see what counted as a conversion, how long the measurement ran, and what else changed. We include that context with reported outcomes.
Some projects have a controlled comparison. Others have before-and-after observations or creative feedback. Each case study identifies the type of evidence available.
We’re preparing the supporting details for our case studies.
Until they are published, you can see how a video is planned, or ask us about a project relevant to your business.
Plan your own measurement
Every video includes placement advice and a suggested measurement objective. If you already have suitable data after publishing, add a $99 performance review for a written assessment and recommended next tests.